Get started

For brands

Launch your brand campaign. Pay for verified views.

Set your brief, budget and rate per 1,000 verified views. Participants prepare their videos, your brief guides approval and you track publications in a private report. The AI studio helps them produce clearly labeled videos.

Set up a campaign How it runs

Concierge phase: the Glimmry team sets up each campaign with you, reviews videos against your brief and checks the views. You follow everything from a private report link. An online brand dashboard comes later.

How it runs

A campaign in five stages

  1. The brief

    Available

    Your goal, up to three hooks, what to show and what to avoid, plus the product facts to stick to. You choose the platforms (TikTok, YouTube Shorts), the formats (presenter to camera, product demo, pet’s point of view) and which kinds of creators you accept. Videos are in English.

  2. Your CPM rate

    Available

    Set a rate per 1,000 verified views and a maximum per video, in US dollars. Creators see both before joining and keep the terms that applied when they joined.

  3. A budget set up front, reserved spot by spot

    Available

    A spot is one video, paid at most up to its cap: number of spots = budget ÷ cap. So the budget covers every spot, even if every video hits its cap. A spot is reserved as soon as a creator joins.

    Example: a $300 budget with a $30 cap per video opens 10 spots.

    Online payment: coming soon

  4. Approval before posting

    Available

    Every campaign video is submitted before it’s posted. During the concierge phase, the Glimmry team reviews it against your brief: it approves it, asks for a new version or rejects it. The creator can’t save or share a campaign video until that version is approved.

  5. Posting and verified views

    Available

    The creator posts the approved video, with the “AD · AI‑GENERATED IMAGES” label burned in, then submits its link and screenshots of its statistics. The team checks them and records the views. Only verified views are paid, up to the cap per video and within your budget.

AI creators

AI creators, out in the open

Every Glimmry campaign explicitly accepts virtual creators, and your audience knows it.

  • Always labeled

    The “AD · AI‑GENERATED IMAGES” label is burned into every campaign video. When posting, the creator also switches on the platform’s own labels (AI‑generated content, branded content).

  • Presenters, not testimonials

    The character presents your product using only the facts in your brief: no “I tried it”, no promised results, no before-and-after, no invented features. A virtual character hasn’t tried anything.

  • A consistent identity

    Each creator’s face, hair, skin tone and defining features remain the visual reference across videos. That helps your audience recognize the same presenter as the product, script or setting changes.

  • People or animals

    You choose which kinds of creators you accept: people, cats, dogs or other animals. Animals stay realistic: they don’t talk to camera; an inner voice tells the story.

Exclusions

What we don’t accept

Some categories aren’t a fit for virtual creators. We turn them down, whatever the budget.

  • Tobacco, e-cigarettes, nicotine and cannabis
  • Alcohol
  • Gambling and betting
  • Weapons and ammunition
  • Adult content and sexual dating services
  • Medicines, supplements marketed as treatments, cosmetic surgery and procedures
  • High-risk financial products: trading, crypto-asset investing, payday loans, income promises
  • Political, electoral or religious messaging
  • Products or content aimed at minors
  • Counterfeits, illegal products, pyramid schemes and misleading offers

Sensitive categories, case by case

Health and wellness, food, personal finance: accepted only under strict rules (no medical, nutritional or investment advice, no promised results, no before-and-after) and within each platform’s branded content policies.

Every brief is reviewed by the team before the campaign goes live.

Today

What’s ready, what’s coming

  • Campaigns set up by the Glimmry team (concierge) Available
  • Free sign-up for creators, with spot and rate reserved Available
  • Campaign videos generated from your brief, labeled Available
  • Video approval before posting, by the Glimmry team against your brief Available
  • Verified views from each post’s link and statistics Available
  • Private report link: every post, its views and your budget spent Available
  • Online brand dashboard and online budget payment Coming soon

Set up your first campaign with us

Share your product, audience and indicative budget in the campaign request form. We’ll review it with you and prepare a proposed brief, rate and cap.

Email the team

or write directly to contact@glimmry.com